Funded with $20,000 goal.
Crowdfunding videos are always fun.
You get to explore (and test!) innovative products, create a story around it and get immediate feedback: comments on the page + funding number.
This time, the challenge was to bring in a relatively expensive product ($3500/unit) to Indigogo. If we talk about luxury products, everything around them must correspond. We’ve decided to build a high-end loft within an Oakland studio and use postproduction tricks for a full immerse.
The results were astonishing.
$1,323,262 funded with $20,000 goal.
Check out the campaign here.